Three social media marketing techniques to try out this year
Advertising through television, radio, billboards, and printed media are the traditional approaches of marketing a product or service to potential clients. Technology is constantly evolving and people rely on their phone, tablet and mobile devices for everything. Our society has grown in to a digital generation, and businesses are experiencing the adverse effects on how they can get a message across to consumers.
Many businesses are already used to their traditional methods of promoting their product or service. Change may be scary to business owners, especially if they have been performing the same strategies year after year, but there are customers who are on social media and they are ready to buy. So if you are a business owner who have been used to traditional marketing, and are not seeing much result, then social media marketing could be the game changer that you are looking for.
Facebook is the biggest social networking site when it comes to number of active users. You can utilise this social media platform by creating a business page that is unique to what your company offers. This will allow you to develop an ongoing relationship with both new and current customers. Think of it as the new word of mouth marketing; friends and families will see the picture or post that your customer liked from your page.
Read this article for more on social media marketing: http://www.smartcompany.com.au/marketing/social-media/81440-three-social-media-marketing-techniques-try-year
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